Archive for January, 2009

For example, Digg is a reference tool.
Squidoo and Hub Pages are free website facilities
Twitter is a microblog
Facebook and MySpace are personal profile pages

What categories would you divvy the world of web 2.0 up into?
Warning: I’ll be using this for future lessons!
Tiff

Every once in awhile I get or see this question being asked about my Squidoo lens building service. I mean after all, Squidoo’s a free site - why pay for something you can make yourself? I understand the thinking behind the question, but let’s talk burgers.

I’m no technical genius, but I can buy a pack of ground sirloin, slap it into patty form and stick it on the grill before I savor it between two buns with all the fixins. But gosh it’s so much more convenient to hop in the car and go through the drive through to pick up a steaming, pre-made burger than always tastes better than what I can do myself. Anyone in the DFW area knows what I mean if I mention Kincaids. Heaven!

Can you make your own lens? Sure you can! And I encourage it. We can’t “eat out” (or have lenses made) 24/7. You need to learn to lensmaster for yourself, which is why I sell my eBook about Squidoo in the first place. However, having a top notch lens created with the finest ingredients (custom ghostwriting by me, with all the trimmings of SEO, images, and bookmarking by Lewis Smile), is more convenient for you and I’m pretty sure it’ll turn out better than your first attempt at lenscrafting.

We all know why a Squidoo lens is a good online promotional outlet, don’t we?

1.) Squidoo is powerful and your lens gains its own PageRank

2.) Built right, your lens can outrank many domains for your target keywords

3.) They’re aesthetically pleasing and easy for anyone to manage unlike learning HTML or CSS for your own domain

4.) It helps you brand yourself to a community

5.) They allow marketing!

So have a lens made on Squidoo - by professionals who know how to leverage every little bit the system has to offer. Then buy yourself a good guide to Squidoo and learn how to make it yourself. And it’s okay, we don’t mind if you peek at what we’ve done for you in your Build My Lens creation. Go on, be a copycat! We encourage it

Tiff