When I started using Squidoo, I was focused on spreading ideas and making information known. I hadn’t considered branding my own name, even though I knew it would help boost my reputation on the ‘net for the knowledge I could impart as well as the writing skills I was offering as services.

Then when I launched my Social Networking on Squidoo group, I noticed there was someone who had registered the lenses of many top marketers. Since I’m striving to build my own name, I quickly went and registered my moniker at Squidoo, too.

I suspicion that this person is going to populate the lens with great information and ride the wave of Squidoo PageRank to a top listing and then sell the lens for a nice profit. I am also doing this with a couple of hot products. But Squidoo has made it even easier on you to brand your name now than when I first created http://www.squidoo.com/TiffanyDow.

They created a group for you to add your lens to as a “Person Who Matters.”  Do you matter?  Of course you do - and you need to join this group and help brand you - as your business. What do you gab about? Position yourself as an expert in your niche. I told a personal story of how I got started with Internet Marketing.

Make your lens by going here http://www.squidoo.com/people/hq and clicking on Build a Lens to add it to the group. I only hope my Squidoo lens doesn’t topple my top ranking in Google where my home page at www.TiffanyDow.com currently has top spot. I frequently battle with another Tiffany Dow (who is an artist) for that position.

Start branding your name today - and don’t be afraid to become a “guru” in your own right.

Tiff

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